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Ny kampanj för att fira hur man använder en snöskoter
juni 12, 2019

Ny kampanj för att fira hur man använder en snöskoter

HASLETT, MI, May 31, 2019: The snowmobile manufacturers are collectively organizing and supporting a new, North American “International Snowmobile Celebration” Dealer event, happening on October 25-27, 2019.  The dealer-focused event will celebrate the snowmobiling community and prepare for the upcoming season. Återförsäljarna av snöskotrar, lokala klubbar, föreningar/federationer över hela USA och Kanada är inbjudna att delta i eventet.

Firandet präglas av den framgångsrika ”Snöskoterns Dag” (Snowmobile Day)

which has been held in Sweden for 40 years.  The event in Sweden started in the 1970s and expanded rapidly through the 1980s as snowmobiling in Sweden expanded.  The success of the event is traced to creating a fun family weekend, with involvement from dealers, clubs, associations, media and other industry stakeholders.

Snowmobile dealers can use the time to begin the selling season with special offerings of products, parts, garments, and accessories.   “Show and shine” events featuring vintage and custom snowmobiles, towing and groomer vehicles are encouraged.  Safety training events, maintenance and winter check-up events for snowmobiles and trailers are another avenue for dealers to explore.  

“International Snowmobile Celebration” is a fun, family festival type event, where Barbecue, some refreshments, music and an “open house” mentality will get snowmobilers prepared for the upcoming season!  Dealers will be contacted throughout the summer encouraging them to participate in the October 25-27, 2019 celebration.  Manufacturers are supporting by offering co-op dollars for dealers who host.

Snöskoterklubbar uppmuntras att delta med sina lokala återförsäljare i aktiviteterna och delta där det är möjligt som med att: servera mat, samordna olika events, genomföra klasser i säkerhet, allt medan eventet erbjuder en möjlighet för medlemskap och rekrytering av volontärer.

Snöskoterdistributörer uppmuntras att kontakta lokala handelskamrar, besöks- och konferensbyråer och regionala medier för att stödja och hjälpa evenemanget. 

Snowmobiling is a major part of the Winter Tourism economic engine across the North American snowbelt.  The “International Snowmobile Celebration” is a perfect opportunity to bring enthusiasts together in kicking off the season and enjoying the snowmobile family lifestyle.

This October let’s celebrate the “International Snowmobile Celebration” event as one big family.  Manufacturers, dealers, associations and clubs embracing the opportunity to work together and celebrate snowmobiling in preparation for another great winter snowmobiling season.

Mer information finns att hämta på www.snowmobile.org och www.gosnowmobiling.org

Kontakta: Ed Klim

International Snowmobile Manufacturers Association (ISMA)

1640 Haslett Road

Haslett, Michigan 48840

Telefon (517) 339-7788

Fax (517) 339-7798

www.snowmobile.org

www.gosnowmobiling.org

www.avosmotoneiges.org